The Puma brand is driven to be the fastest sports brand in the world and to be #ForeverFaster. ItÃ¢â‚¬â„¢s about determination, trusting your instincts, being brave and staying confident. For many of the fastest athletes in history, Puma has been the trusted innovator of performance products since 1948. Puma knows how to make sportswear work for the motivated athlete and how to push sport forward. MenÃ¢â‚¬â„¢s and womenÃ¢â‚¬â„¢s sports apparel, footwear and gear are available to you in their Canal Walk shop.